Become a PR Guru: Learn from Eddie Arrieta, Hallmark Cards & Microsoft’s PR Expert

Date: 07/13/2017

Eddie Arrieta, Partner at Publicize and PR expert for brands such as Hallmark Cards, Microsoft and Y Combinator, will be the key speaker at our upcoming Speaker Series and Networking Event.

Eddie works with many startups such as Y Combinator, 500 Startups & Founder Institute. He is also a mentor at Founder Institute, Parallel 18 Accelerator and NXTP Labs.

If you’re looking to market and promote your brand in top tech publications such as TechCrunch, The Financial Times, Bloomberg, Forbes, The Next Web, Entrepreneur Magazine or Inc. Magazine, then this is one event you don’t want to miss.

Join us for dinner and an interactive presentation where Eddie will take you through some of his top strategies and tips for achieving PR stardom.

Topics include:

How can startups get featured in publications such as TechCrunch, Wall Street Journal and VentureBeat.
Conventional vs non-conventional PR strategies
The process of writing a guest article
Media outreach process basics
Which publications and journalists to target based on your startup
What to do if your startup has not been covered
How to establish yourself as a media contributor and domain expert
Common PR mistakes and how to avoid them?

Agenda

6:00pm – 7:00pm: Registration and Networking
7:00pm – 8:30pm: Speaker Presentation
8:30pm – 9:30pm: Meet the Speaker and Network

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Date:

Thursday, 07/13/2017

Time:

6:00 p.m. – 9:00 p.m.

Location:

Founders Floor

2 North 1st St., 5th Floor

San Jose, CA 95113

COWORKING ACCELERATOR

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Speaker

Eddie Arrieta

Partner, Publicize

Eddie Arrieta is an investor, PR Hacker and Partner at Publicize, a PR firm focused on startups and has featured in The Financial Times, Bloomberg,TechCrunch, Forbes, The Next Web, Entrepreneur Magazine, Inc. Magazine, and other leading publications.

He works with many startups from Y Combinator, 500 Startups, Founder Institute, and other accelerators.

Eddie is passionate about startups but he also works with more established companies like Hallmark Cards and Microsoft.

Eddie’s PR machine was able to place many startups’ stories in the largest technology and business publications, including The Wall Street Journal, TechCrunch, Business Insider, VentureBeat, BizJournals & Wired.

Eddie is a mentor at Founder Institute, Parallel 18 Accelerator and NXTP Labs. He is also a member of the Global Shapers Community to the World Economic Forum.

He is Partner at leading tech publications like StartupBeat, Social Geek and Sociable.

Eddie is also a Professor of Marketing at EAFIT University and the Cofounder of Espacio – an entrepreneurial center and co-working space.

He earned a BA in International Business from Westminster College and aMasters Degree from EAFIT University.

Free street parking

Abundant street parking is available for free after 6:00 p.m. in downtown San Jose. Streets closest to Founders Floor with free street parking are Santa Clara St., North Market St. and St. John St.

Free parking garage

Founders Floor will provide a 2 hour free parking voucher to the Market & San Pedro Square Parking Garage. This garage is only one block away from Founders Floor. It’s located at 45 N. Market St., between W. Santa Clara St. and W. St. John St. Upon check-in at the Founders Floor event, make sure you ask for the 2 hour free parking voucher.

Public transportation

VTA Light Rail is right outside our building, and runs every 20 minutes making public transportation fast and easy. 　Both the Mountain View-Winchester and the Alum Rock-Santa Teresa VTA light rail stop at the Santa Clara Station(s) which is located just a block away.

Refund Policy

You may request a refund up to 48 hours before the event. Unfortunately, any refunds requested less than 48 hours before the event cannot be honored. Thank you for your understanding.

Disclaimer

By participating in this Founders Floor Event, you agree to this liability disclaimer: www.foundersfloor.com/disclaimer