Founders Floor is accepting early-stage startups. Our accelerator program, entrepreneurial coworking environment or funding opportunities could be what you need to help grow your startup. Schedule a meeting to find out how.

Startup Workshop: Building Your Personal and Company Brand


Thurs. Oct 10th


6:00 – 9:00 pm


Founders Floor, San Jose View on Google Maps

Building Your Personal and Company Brand

Conrad Egusa (Publicize)
Twitter @ConradEgusa

Conrad Egusa
Co-founder & CEO
Whether you are fundraising, finding co-founders, building strategic partnerships, recruiting talented people for your startup, or growing your entrepreneurial network, creating an effective public digital brand for both you and your startup is crucial to achieving your desired outcomes.

As you build your startup or entrepreneurial career, much of what is digitally available online is provided by you. This workshop will teach you PR and marketing strategies to proactively control the perception and messaging of the digital brand for you and your company.

Leading this workshop is Conrad Egusa, CEO of the PR firm Publicize, and an expert in the PR industry and mentor within many leading accelerator programs such as Founders Floor and 500 Startups.

In this workshop you will learn strategies for how to build your digital brand for you and your company. Going beyond the typical marketing site and providing tactical advice for social profiles such as LinkedIn, Instagram, Twitter, Facebook, Youtube, Medium, Angel List, Crunchbase, along with blogs and more.

In addition you will learn how to create effective, action invoking content. Providing techniques for content creation on social media that drives awareness and buzz. Frameworks for persuasive emails, and keys to writing blog and Medium posts that develop thought leadership. And much more!

If you are a founder or entrepreneur, then this is a workshop you cannot afford to miss!




You must purchase a ticket to attend. Food and drink will be available, and there is free parking close-by. Pre-purchasing a ticket saves you $10.

General Admission

General Admission – At The Door

Sponsor Table

General Admission

General Admission – At The Door

Sponsor Table


6-7 pm | Registration, Dinner + Networking

7-8 pm | Workshop Presentation

8-9pm | Networking, Meet the Speaker


Free parking is available close by as well as public transport. More details below.



Conrad Egusa, PublicizeConrad Egusa
Co-founder & CEO, Publicize


Conrad is currently CEO at Publicize, a PR firm focused on providing cost-effective PR solutions to both startups and large enterprises.  With a staff of over 25, Publicize services clients such as Microsoft, Hallmark Cards, Guardly and dozens of other tech companies.

He comes from an exceptionally strong tech media background, including experience as a former writer at VentureBeat, TechCrunch and TheNextWeb.  In addition, Conrad also advises startup companies at some of the leading accelerators in the startup sector such as Founders Floor, 500 Startups, Techstars, and others.






Street parking is available for free after 6:00 pm. Where: Santa Clara St., North Market St., and St John St. are closest to Founders Floor. A free parking garage is available one block away for a 2 hour period. Where: 45 N. Market St., between W. Santa Clara St. and W. St. John St. View on Google Maps How: Ask for the 2 hour parking voucher when you check in at Founders Floor.


VTA Light Rail is right outside our building, and runs every 20 minutes making public transportation fast and easy. Both the Mountain View-Winchester and the Alum Rock-Santa Teresa VTA light rail stop at the Santa Clara Station(s) which is located just a block away.

Refund Policy

You may request a refund up to 48 hours before the event. Unfortunately, any refunds requested less than 48 hours before the event cannot be honored. Thank you for your understanding.


By participating in this Founders Floor Event, you agree to this liability disclaimer: